Google is huge and one of the biggest companies on the internet. They own many internet websites including YouTube, one of the biggest social networking sites. Google are making another move into the social networking niche and going by their many successes, their social networking site is bound to be a huge success too. Google search engine is the most widely used search engine in the world, not to mention their presence in the email niche, calendars, paid advertising and web applications. Google are usually very successful at everything they put their hand to.
Social networking is taking over the online world as they have become incredibly popular and a fantastic way for people to connect. People use social networking sites like Facebook and YouTube to connect with other people socially and also to expand their business and reach new customers. Social networking sites may have started out as a social media but businesses are quickly discovering the benefits of using these sites. Businesses can promote their products or services and connect with potential customers that are interested in their particular niche.
So Google has decided to join the party and have their own social networking site, after all, why not build a site to keep up with what is popular right now. Google?s social networking site is called Orkut. A very strange word to say the least but it appears to be in the running to become one of the popular social networking sites.
Orkut is already very popular in Asia and Latin America and it is only a matter of time before that popularity spreads worldwide. If Google works to its usual standard it will aim to dominate the social networking market. Google tends to do their research well and know what it takes to get to the top. Google want to have their share of the market that Facebook, YouTube and other networking sites have had for a while now. In China and Japan, Orkut?s numbers have increased significantly and are now receiving over 11 million visitors each month.
Whether Google?s social networking site Orkut will become as popular as sites such as Facebook, will be told over time. One thing is for sure is that Google will work hard to get to the top and they will put in a huge effort. They have proven themselves as fierce competitors over and over again in many large markets so there is no reason why they can?t be competitive in this market.
One thing Google may want to try is to offer something that the other social networking sites don?t offer. If they can have uniqueness about their website it can attract many members. If you have not heard of Orkut or aren?t using Orkut then you should go to their website and see what it?s all about. If you already have a Gmail or other Google account then you are half way through the registration process already. This will certainly be tough competition for those social networking sites so it is one that is worth checking out.
Source: http://onlinesuccessforwomen.com/google-social-networking.html
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